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Home Radio Privacy Policy

Home Radio Privacy Policy

Home Radio is part of East Midlands Digital Media Limited (EMDM). This privacy policy will explain how we use the personal information we collect from you when you use the Home Radio website, apps and our associated social media channels.

What data do we collect?

EMDM collects personal information about you, including but not limited to, your name, address, email, phone number and date of birth.

How do we collect your data?

You provide EMDM directly with most of the data we collect. We collect data and process when you:

  • Register online or via our apps for any of our products and services.

  • Enter any of our competitions via our website, apps, email, text, social media or telephone.

How will we use your data?

EMDM collects your data so that we can:

  • Email you with special offers, promotions and services that we think you might like.

  • Contact you regarding any registered interest of involvement or input in any of our programmes.

  • Contact you regarding one of our competitions that you have entered.

  • Contact you from time to time to invite you to take part in optional research about Home Radio.

EMDM will never pass on your data to a third party without your consent.

We reserve the right to access and disclose individually identifiable information to comply with applicable laws and lawful government requests, to operate our IT systems properly or to protect ourselves or our users.

If you believe that any information we are holding on you is incorrect or incomplete, please contact us as soon as possible so that we may correct this.

How do we store your data?

EMDM stores your data securely in the cloud via third party services, including but not limited to Office 365 and Aiir.

EMDM holds personal data for different purposes and the length of time we keep your information will vary depending on the services or products we are providing. We will only keep your data for a reasonable period of time, which is based on the purpose for which we are using your data. Once that purpose has been fulfilled, we will securely delete that data unless we are required to retain the data longer for legal, tax or accounting reasons.


EMDM would like to send you special offers, promotions and services of ours that we think you might like.

If you have agreed to receive marketing, you may always opt out at a later date.

If you agree, EMDM will share your data with our partner companies so that they may offer you their products and services.

If you no longer wish to be contacted for marketing purposes, you can opt out here.

What are your data protection rights?

Under GDPR, you have a number of rights which are aimed at giving you control about how your personal data is used by EMDM.

Every user is entitled to the following:

  • The right to access – You have the right to request EMDM for copies of your personal data and to enquire for what purposes we are using it. This is known as a Subject Access Request.

  • The tight to rectification – You have the right to request that EMDM correct any information you believe is inaccurate. You also have the right to request that EMDM complete information you believe is incomplete.

  • The right to erasure­ – You have the right to request that EMDM erase your personal data, under certain conditions.

If you make a request, we have 30 days to respond to you. We will review any request on a case-by-case basis.

If you would like to exercise any of your rights, please contact us in writing either by email or post:

Email: info@eastmidlandsdigitalmedia.co.uk

Post: Data Protection Officer

         East Midlands Digital Media

         59 Balderton Gate



         NG24 1UN

Privacy policies of other websites

The Home Radio website contains links to other websites. Our privacy policy applies only to the Home Radio website, so if you click on a link to another website, you should read their privacy policy.

Changes to our privacy policy

EMDM keeps its privacy policy under regular review and will place any updates on this page. This privacy policy was last updated on 8th December 2020.

How to contact us

Email: info@eastmidlandsdigitalmedia.co.uk

Telephone: 01636 550 380